Miss Kathy-Ann Fletcher
Name | Miss Kathy-Ann Fletcher |
---|---|
Email address | u1334104@uel.ac.uk |
Research institute | Business & Law |
Research outputs
Social Media and Virtual Communities’ Role in the Consumer-Brand Relationship: An Online Investigation into the Development of Consumer Identity
Fletcher, K. 2018. Social Media and Virtual Communities’ Role in the Consumer-Brand Relationship: An Online Investigation into the Development of Consumer Identity. PhD Thesis University of East London School of Business and Law https://doi.org/10.15123/uel.86y39686
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