Branded Content

Book chapter

Hardy, J. 2020. Branded Content. in: Mas-Manchón, L. (ed.) Innovation in Branding and Advertising Communication Routledge.

Publication dates
Authors	Hardy, J.
Editors	Mas-Manchón, L.
Book title	Innovation in Branding and Advertising Communication
Year	2020
Publisher	Routledge
Online	08 Oct 2020
Print	07 Oct 2020
Publication process dates
Deposited	24 Oct 2019
ISBN	9781003009276
Digital Object Identifier (DOI)	https://doi.org/10.4324/9781003009276
Web address (URL)	https://www.routledge.com/9781003009276

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