Nation and Place Marketing: Amalgamation of theory and practice

Book chapter


Al-Abdulrazak, R. 2019. Nation and Place Marketing: Amalgamation of theory and practice. in: Gbadamosi, A. (ed.) Contemporary Issues in Marketing: Principles and Practice SAGE Publications.
AuthorsAl-Abdulrazak, R.
EditorsGbadamosi, A.
Book titleContemporary Issues in Marketing: Principles and Practice
Year2019
PublisherSAGE Publications
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Registered users only
Publication dates
PrintSep 2019
Publication process dates
Deposited22 Jul 2019
ISBN9781526478887
Web address (URL)https://uk.sagepub.com/en-gb/eur/contemporary-issues-in-marketing/book265612
Copyright holder© 2019 Sage Publications.
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