Nation Branding and Place Marketing: Amalgamation of theory and practice

Book chapter


Al-Abdulrazak, R. 2019. Nation Branding and Place Marketing: Amalgamation of theory and practice. in: Gbadamosi, A. (ed.) Contemporary Issues in Marketing: A Synthesis of Theory with Practice SAGE Publications.
AuthorsAl-Abdulrazak, R.
EditorsGbadamosi, A.
Book titleContemporary Issues in Marketing: A Synthesis of Theory with Practice
Year2019
PublisherSAGE Publications
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Anyone
Publication process dates
Deposited22 Jul 2019
Copyright holder© 2019 Sage Publications.
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