Dr Miroslava Marinova


NameDr Miroslava Marinova
ORCIDhttps://orcid.org/0000-0001-6930-2435
Job titleSenior Lecturer
Email addressm.marinova@uel.ac.uk
Research instituteBusiness & Law

Research outputs

The Battle for Search: United States v. Google LLC and Its Implications for Antitrust Law

Kuhn, K-U. and Marinova, M. 2025. The Battle for Search: United States v. Google LLC and Its Implications for Antitrust Law. Concurrences Review. p. In Press.

The As-Efficient Competitor Test: A Cornerstone or a Controversy in EU Competition Law?

Marinova, M. 2025. The As-Efficient Competitor Test: A Cornerstone or a Controversy in EU Competition Law? Competition Law Insight.

The UK’s digital market regulation: the need for a proportionality principle in the CMA’s new framework

Marinova, M. 2024. The UK’s digital market regulation: the need for a proportionality principle in the CMA’s new framework. Journal of European Competition Law & Practice. 15 (7), pp. 491-497. https://doi.org/10.1093/jeclap/lpae062

Rethinking the ‘as efficient competitor’ test: assessing the wider impact of the CJEU’s judgment in Unilever Italia and its implications in shaping the European Commission’s agenda to reform Article 102 TFEU

Marinova, M. 2024. Rethinking the ‘as efficient competitor’ test: assessing the wider impact of the CJEU’s judgment in Unilever Italia and its implications in shaping the European Commission’s agenda to reform Article 102 TFEU. Competition Law Journal. 23 (1), p. 1–17. https://doi.org/10.4337/clj.2024.01.01

From Challenges to Solutions: The CMA's Approach to Digital Market Regulation

Marinova, M. 2024. From Challenges to Solutions: The CMA's Approach to Digital Market Regulation. ThoughtLeaders4 Competition Magazine.

Rethinking the legal test for excessive pricing: Insights from the Landmark UK CMA v Pfizer/Flynn Case and Its Legal Implications

Marinova, M. 2024. Rethinking the legal test for excessive pricing: Insights from the Landmark UK CMA v Pfizer/Flynn Case and Its Legal Implications. Journal of Antitrust Enforcement. p. In Press. https://doi.org/10.1093/jaenfo/jnae033

Balancing Innovation and Regulation: Evaluation of the CMA’s Report on AI Foundation Models and their impact on competition and consumer protection

Marinova, M. Balancing Innovation and Regulation: Evaluation of the CMA’s Report on AI Foundation Models and their impact on competition and consumer protection. Competition Law Insight.

Navigating the Crossroads: The Future of Efficient Competitor Test in EU Competition Law

Marinova, M. 2024. Navigating the Crossroads: The Future of Efficient Competitor Test in EU Competition Law. ThoughtLeaders4 Competition Magazine. 5, pp. 40-41.

Evolution of the legal test on excessive pricing in the UK

Marinova, M. 2023. Evolution of the legal test on excessive pricing in the UK. ThoughtLeaders4 Competition Magazine. 3, pp. 58-59.

Unmasking Excessive Pricing: Evolution of EU Law on Excessive Pricing from United Brands to Aspen

Marinova, M. 2024. Unmasking Excessive Pricing: Evolution of EU Law on Excessive Pricing from United Brands to Aspen. European Competition Journal. 20 (2), pp. 315-339. https://doi.org/10.1080/17441056.2023.2280329

What Can We Learn About the Application of the as Efficient Competitor Test in Fidelity Rebate Cases from the Recent US Case Law?

Marinova, M. 2018. What Can We Learn About the Application of the as Efficient Competitor Test in Fidelity Rebate Cases from the Recent US Case Law? World Competition. 41 (4), p. 523–548. https://doi.org/10.54648/woco2018029

The role of the ‘as efficient competitor’ test after the CJEU judgement in Intel

Kuhn, K-U. and Marinova, M. 2018. The role of the ‘as efficient competitor’ test after the CJEU judgement in Intel. Competition Law & Policy Debate. 4 (2), pp. 64-72. https://doi.org/10.4337/clpd.2018.02.07

Exploitative Abuse of a Dominant Position in the Bulgarian Energy Markets

Marinova, M. and Yaneva-Ivanova, K. 2017. Exploitative Abuse of a Dominant Position in the Bulgarian Energy Markets. Yearbook of Antitrust and Regulatory Studies. 10 (16), pp. 33-56. https://doi.org/10.7172/1689-9024.YARS.2017.10.16.2

Should the rejection of the “as efficient competitor” test in the Intel and Post Danmark II judgements lead to dismissal of the effect-based approach?

Marinova, M. 2016. Should the rejection of the “as efficient competitor” test in the Intel and Post Danmark II judgements lead to dismissal of the effect-based approach? European Competition Journal. 12 (2-3), pp. 387-408. https://doi.org/10.1080/17441056.2017.1289706
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