Consumer Behaviour in Developing Nations: A Conceptual Overview
Book chapter
Gbadamosi, A. 2016. Consumer Behaviour in Developing Nations: A Conceptual Overview. in: Gbadamosi, Ayantunji (ed.) Handbook of Research on Consumerism and Buying Behavior in Developing Nations IGI Global. pp. 1-29
Authors | Gbadamosi, A. |
---|---|
Editors | Gbadamosi, Ayantunji |
Book title | Handbook of Research on Consumerism and Buying Behavior in Developing Nations |
Page range | 1-29 |
Year | 2016 |
Publisher | IGI Global |
Publication dates | |
May 2016 | |
Publication process dates | |
Deposited | 14 Feb 2019 |
ISBN | 9781522502821 |
9781522502838 | |
ISSN | 2327-5502 |
Digital Object Identifier (DOI) | https://doi.org/10.4018/978-1-5225-0282-1.ch001 |
Web address (URL) | https://doi.org/10.4018/978-1-5225-0282-1.ch001 |
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